Lindsay Christian's recent Capital Times article, "Marketing God: Churches Turn to the Web, Social Media to Attract Members," explores how many congregations in her area have shifted their marketing time and monies from print efforts to online endeavors. Christian's piece effectively explores how a significant trend has impacted congregations in her community. To highlight the significantly diminished return on investment and increasing irrelevancy of print advertising (especially Read More …
online
The Rise of Online Higher Ed (#0984)
In the 1970s, 80s, and 90s higher education was largely assumed as an on campus experience. As technology improved, distance education began evolving from the exchange of documents and media primarily via postal mail to online exchanges. During the 2000s and now in the 10s, the number of students in higher education taking at least one online course grew on an annual basis. It is reasonable to project that in the not too distant future a majority of students will complete at least Read More …
Being Teen Online (#0972)
Zone Alarm recently posted an important infographic: The Secret Life of the Online Teenager. While more than 4 in 5 teens use social media and more than 95% of all teens are confident in their ability to stay safe online, the details of their online behavior offer parents, educators and other caring adults reasons to monitor the online actions of teens. More specifically, 69% openly reveal their physical locations 32% of teen girls and 24% of teen boys chat with strangers Read More …
Most Seniors Now Online (#0759)
It's official: most American adults age 65 or older are now online. According to the Pew Internet & American Life Project those age 65 and older are online more now than ever before: 53% use the internet or email (April 2012) 34% use social networking & 18% do so on a typical day (February 2012) So What? While usage rates are higher among the younger the population, the percentage of those in older age cohorts using the internet has continued to increase. Another Pew Read More …
Rethinking Teaching Online (#0741)
Margarita A. Mooney, Assistant Professor of Sociology at the University of North Carolina at Chapel Hill and a Faculty Fellow in the Carolina Population Center at the University of North Carolina, recently blogged about her experience with rethinking how best to teach online. She writes: . . . I have flipped the order in which I present material to students and it definitely captured their attention better than before. I used to assign heavy readings, give a lecture, and then Read More …
No Longer Divided: Virtual & F2F (#0605)
Earlier this week Arnab Sen, head of strategic planning at MRM (a global, top-five digital and direct agency in India), wrote a post for Mashable.com arguing that the virtual world or online world and the offline or face-to-face world are melting into one. More specifically, he writes: Social science studies increasingly suggest that the divide between the virtual and real worlds is narrowing. Our experiences of reality may no longer constitute a duality. So What? The melting Read More …
Reshaping Seminary Education (#0315)
Earlier this month, I wrote "A Shift in Theological Education" to highlight the shift in seminary education from primarily an on campus face-to-face learning experience to one that includes hybrid (using both face-to-face and online components) or online courses. This shift mirrors what has happened in higher education more generally where online enrollment grew 20% over the most recently available seven year period from 9% to 29%. Interestingly, The Reverend Dr. Frederick W. Read More …